Let us guide you toward a healthy financial future

Where clients become family

What do you look for in a CPA firm? Of course you need excellent work delivered in a timely manner. Accuracy and customer service are also key. And what about fun and friendliness? Is there such thing as a fun CPA firm? Yes! Rea & Associates incorporates accuracy, expertise, timeliness, friendliness and fun into everything we do. From the time we first talk with you, you'll be warmly welcomed into our family. In fact, our motto is, "Rea & Associates – Where clients become family." In our quest to earn your loyalty for life, we'll do everything we can to help you feel appreciated, cared for – even a little spoiled. This site is an extension of our ongoing commitment to you.



Keep more of your hard-earned money with sound, strategic tax planning and preparation support.

Learn more about tax.


Your job as a small business owner is to grow your business and generate profits. We can help you focus on these tasks by taking care of your books for you.

Learn more about bookkeeping.


Avoid payroll filing issues and day-to-day processing by handing complex payroll work over to us.

Learn more about payroll.


We’ll take you beyond the numbers with deep analysis and strategic guidance that enables you to make sound, smart business decisions.

Learn more about advice.


Life's better when people understand your needs


Agriculture has always been the main economy of the Central Valley. Located in the middle of the surrounding ag community, we provide services to our farming families, business farming entities and ag service providers.

Service-based Businesses

However large or small your business, we can create the ideal accounting solutions for your business.

Small Business Startups

We know you're busy. Starting and growing a small business takes time, energy and perseverance. You have products to market and/or clients to procure—which leaves little time to devote to accounting. That's where we come in.


— Our motto says it all —

Where clients become family.


How you can prioritize your employees' mental health

Download the eBook about How you can prioritize your employees' mental health


Your personal
finance edge

From the firm: The importance of authenticity

Read more about From the firm: The importance of authenticity>

The customer experience economy

Read more about The customer experience economy>

A Tale of Two Strategies: Authentic Storytelling vs. Obvious Marketing

Read more about A Tale of Two Strategies: Authentic Storytelling vs. Obvious Marketing>
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